PRAGYAAN

Architecting Enterprise [electronic resource] : Managing Innovation, Technology, and Global Competitiveness / by . Rajagopal.

By: Contributor(s): Material type: TextTextPublisher: London : Palgrave Macmillan UK : Imprint: Palgrave Macmillan, 2014Edition: 1st ed. 2014Description: XXI, 318 p. online resourceContent type:
  • text
Media type:
  • computer
Carrier type:
  • online resource
ISBN:
  • 9781137366788
Subject(s): Additional physical formats: Printed edition:: No title; Printed edition:: No title; Printed edition:: No titleDDC classification:
  • 658 23
LOC classification:
  • HD28-70
Online resources: In: Springer Nature eBookSummary: The discussion in this book provides an introduction to the concept of entrepreneurship and entrepreneurial business management. The author covers many elements of the entrepreneurial management discipline including choosing a business, organizing, financing, marketing, developing an offering that the market will value, and growing a business.
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The discussion in this book provides an introduction to the concept of entrepreneurship and entrepreneurial business management. The author covers many elements of the entrepreneurial management discipline including choosing a business, organizing, financing, marketing, developing an offering that the market will value, and growing a business.

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